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The Four Steps to the Epiphany: Successful Strategies for Products That Win

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The bestselling classic that launched 10,000 startups and new corporate ventures - The Four Steps to the Epiphany is one of the most influential and practical business books of all time.The Four Steps to the Epiphany launched the Lean Startup approach to new ventures. It was the first book to offer that startups are not smaller versions of large companies and that new ventures are different than existing ones. Startups search for business models while existing companies execute them.

Código de barras:
9781119690351
Dimensões:
20.00cm x 15.00cm x 5.00cm
Marca:
John Wiley & Sons
Peso:
800 gramas